Vinted seller guide

What sells best on Vinted in 2026

Based on 1.1 million confirmed sales. The top brands by category, average prices, how fast they sell, and what to source if you want to resell.

TOP CATEGORIES BY VOLUME

Monthly sales across Europe

1.1M sales
Zara dresses15,200/mo
Nike sneakers12,400/mo
Levi's jeans8,900/mo
Dyson Airwrap890/mo
Women's fashion dominates by volume. Accessories and vintage have the highest margins.

The short answer

Zara and H&M sell the most items by volume. Sezane, Maje, and Sandro sell faster at higher prices. Nike and Adidas dominate men's fashion. Petit Bateau and Bonpoint lead kids' clothing. The data comes from 1.1 million confirmed sales analysed by Vinkit between October 2024 and May 2026, covering 19 European Vinted markets. If you are reselling, the best multipliers come from Polene bags, Sezane clothing, and Lacoste polos bought cheap at charity shops or car boot sales.

Where the data comes from

The brand rankings below are based on 1.1 million confirmed sales analysed by Vinkit between October 2024 and May 2026. A confirmed sale means the buyer received the item and left a positive rating. The data covers 19 European Vinted markets.

Average prices are calculated on confirmed sales, excluding bundles and 1 euro listings. Sales timeframe is the median time between listing and sale. Volume figures come from a separate analysis of 47,000 sold listings across European markets by resale analytics platform data.

Category overview

The top categories on Vinted

Women's fashion dominates by volume. But the highest margins are in categories with less competition.

Women's fashion

Dresses, tops, jeans, outerwear. The highest-volume category on Vinted. Zara alone moves 15,200 dresses per month.

Men's fashion

Casual wear, outerwear, sneakers. Growing fast. Nike and Adidas lead, Carhartt has the fastest turnover.

Sneakers

A category on its own. Nike Air Force 1, Adidas Samba, Nike Dunk, New Balance 530, Salomon XT-6.

Bags and leather goods

Longchamp Pliage, Sezane, Polene, Coach. High margin, fast turnover for mid-range brands.

Kids' clothing

Petit Bateau, Bonpoint, Cyrillus. Constant demand from parents. Bundles sell particularly well.

Home and entertainment

Often overlooked. Dyson appliances, board games, vintage dishware, books. Low competition.

Top brands: women's fashion

Ranked by sales volume. Average price and median sell time come from confirmed sales data.

BrandAvg priceSell timeBest sellers
ZaraEUR 12.8011 daysDresses, blazers, shirts
H&MEUR 8.4013 daysBasics, jeans, tops
SezaneEUR 38.906 daysEverything (high demand)
MajeEUR 41.508 daysDresses, blouses
SandroEUR 39.209 daysDresses, jackets

Source: Vinkit analysis of 1.1M confirmed sales, October 2024 to May 2026.

Top brands: men's fashion

Men's fashion is growing on Vinted. Nike leads by volume, Carhartt has the fastest turnover at 5 days.

BrandAvg priceSell timeBest sellers
NikeEUR 18.409 daysSweats, t-shirts, hoodies
AdidasEUR 17.2010 daysTracksuits, jackets
LacosteEUR 28.9012 daysPolos, sweats
CarharttEUR 35.605 daysJackets, pants
Levi'sEUR 22.8011 daysJeans (501, 511)

Top sneakers on Vinted

Sneakers are a category on their own. Adidas Samba is the fastest seller at 4 days median, driven by a 2026 trend wave.

ModelAvg priceSell timeNiche
Nike Air Force 1EUR 32.408 daysMass-market
Adidas SambaEUR 48.904 daysTrend 2026
Nike DunkEUR 65.206 daysStreetwear
New Balance 530EUR 52.807 daysComfy-chic
Salomon XT-6EUR 78.405 daysOutdoor/techwear

Top bags and leather goods

Mid-range leather bags have strong margins. Polene is the standout: 6-day sell time at an average of 95 euros.

BrandAvg priceSell time
Longchamp (Pliage)EUR 32.809 days
SezaneEUR 58.407 days
PoleneEUR 95.206 days
CoachEUR 74.9011 days
LancelEUR 65.3013 days

Top kids' clothing brands

Kids' clothing has constant demand because children outgrow things fast. Bonpoint is the fastest seller at 5 days.

BrandAvg priceSell timeNiche
Petit BateauEUR 9.407 daysLayette, basics
BonpointEUR 32.805 daysPremium fashion
Tartine et ChocolatEUR 18.608 daysCeremony
CyrillusEUR 14.2010 daysClassic fashion
CatiminiEUR 22.9011 daysVintage brands

What to source for the best resale margins

If you are buying stock to resell, look for brands with high demand on Vinted and low sourcing cost at charity shops, car boot sales, and kilo sales.

Polene bags

Buy at charity shops for 5 to 15 euros. Sell on Vinted for 38 to 50 euros. Multiplier: 3x to 10x.

Sezane clothing

Buy at kilo sales or charity shops for 8 to 15 euros. Sell for 35 to 45 euros. High demand, fast turnover.

Lacoste polos

Buy at car boot sales for 5 to 8 euros. Sell for 28 to 32 euros. Consistent demand, recognisable brand.

Margin comparison by category

Volume is not the same as profit. These are the margin ranges for resellers across the top categories on Vinted.

CategoryMarginDemandBest for
Streetwear and sneakers50 to 70%5/5Everyone
Authentic vintage60 to 80%4/5Experts
Accessible luxury45 to 65%4/5Everyone
Sportswear40 to 60%4/5Everyone
Accessories60 to 80%4/5Beginners
Kids' clothing40 to 60%4/5Everyone
New with tags50 to 70%5/5Everyone

Source: Tissuco resale margin analysis, 2026.

Photos decide how fast you sell

The data shows a clear pattern. Brands with fast sell times (Carhartt at 5 days, Sezane at 6 days, Bonpoint at 5 days) tend to have listings with strong, clear photos. Brands with slow sell times (H&M at 13 days, Lancel at 13 days) often have flat-lay photos on beds with poor lighting.

The Vinted algorithm ranks listings by click-through rate. A model photo gets more clicks than a flat lay. More clicks means better ranking, which means more views, which means a faster sale. Vintefy turns a flat-lay or mannequin photo into a model shot in seconds. Upload your clothing photo, pick a model, and download a studio-quality image for your listing.

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What sells best on Vinted: your questions

What sells best on Vinted?

Women's fashion is the top category by volume. Zara dresses sell the most items (15,200 per month across Europe), followed by H&M basics and Nike sneakers. For faster sales, premium mid-range brands like Sezane and Maje sell in 6 to 8 days at higher price points. The data comes from 1.1 million confirmed sales analysed by Vinkit between October 2024 and May 2026.

What brands sell fastest on Vinted?

Carhartt sells in a median of 5 days for men's fashion. Adidas Samba sneakers sell in 4 days. Bonpoint kids' clothing sells in 5 days. Sezane sells in 6 days across women's fashion and bags. These are the fastest-turnover brands based on confirmed sales data.

What is the most profitable category on Vinted?

Accessories and authentic vintage fashion have the highest margins (60 to 80%). Streetwear and sneakers follow at 50 to 70%. Children's clothing and sportswear sit at 40 to 60%. Volume is highest in women's fashion, but margins are best in accessories and vintage.

What should I source to resell on Vinted?

Polene bags, Sezane clothing, and Lacoste polos offer the best resale multipliers. A Polene bag bought at a charity shop for 5 to 15 euros can sell for 38 to 50 euros. Sezane pieces bought for 8 to 15 euros regularly sell for 35 to 45 euros. Focus on brands with high demand and low sourcing cost.

Do kids clothes sell well on Vinted?

Yes. Children's clothing is one of the fastest-moving categories because kids outgrow clothes quickly and parents constantly need replacements. Petit Bateau sells in a median of 7 days at an average of 9.40 euros. Bonpoint sells in 5 days at 32.80 euros. Bundle lots sell particularly well.

What items should I not sell on Vinted?

Luxury items above 800 euros (Cartier, Hermes Birkin) are better suited to Vestiaire Collective, which offers authentication services. Damaged items, counterfeit goods, and out-of-season items generally do not sell. Vinted buyers want good condition, in-season, recognisable brands at a discount.

Does Vinted sell electronics and home items?

Yes. The Home and Entertainment categories are often overlooked but sell well. Dyson appliances, PS5 accessories, board games, and vintage dishware all have active buyer demand. The Entertainment category has lower competition than fashion, making it easier for new sellers to get visibility.

How important are photos for selling on Vinted?

Photos are the single biggest factor after price and brand. Listings with a model wearing the garment get more clicks than flat-lay photos, and the Vinted algorithm ranks listings by click-through rate. A clear, well-lit main photo can be the difference between selling in 5 days and selling in 15 days.

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